Everything about Salvatore Ferragamo totally explained
Ferragamo Store
The Headquaters for Salvatore Ferragamo is located in Florence Italy (Firenze) on Tornabuoni. Regional Manager: Massimo Barzaghi.
Salvatore Ferragamo (
June 5 1898 –
August 7 1960) was an Italian shoe
designer. He worked with many Hollywood stars in the 1920s, before returning to Italy to found the
eponymous company making unique hand-made footwear. His scientific and creative approach to shoes spawned many innovations such as the wedge heel and cage heel. Film stars and celebrities continue to patronise his company, which has evolved into a
luxury goods empire spanning the world.
Biography
Salvatore Ferragamo was born in 1898 in
Bonito, near
Naples, the eleventh of 14 children. After making his first pair of shoes at age nine, for his sisters to wear on their
confirmation, young Salvatore decided that he'd found his calling. He always had a passion for shoes. After studying
shoemaking in Naples for a year, Ferragamo opened a small store based in his parent's home. In
1914, he emigrated to
Boston, where one of his brothers worked in a cowboy boot factory.
After a brief stint at the factory, Ferragamo convinced his brothers to move to California, first
Santa Barbara then Hollywood. It was here that Ferragamo found success, initially opening a shop for repair and made-to-measure shoes, which soon became prized items among celebrities of the day, leading to a long period of designing footwear for the cinema. However, his thriving reputation as 'Shoemaker to the Stars' only partially satisfied him. He couldn't fathom why his shoes pleased the eye yet hurt the foot, so he proceeded to study
anatomy at the
University of Southern California.
After spending thirteen years in the
United States, Ferragamo returned to Italy in
1927, this time settling in
Florence. In
1927, he returned to
Florence and began to fashion shoes for the wealthiest and most powerful women of the century, from the
Maharani of Cooch Behar to
Eva Peron to
Marilyn Monroe. In
1929, he opened a workshop in the
Via Mannelli, concentrating his efforts in experimenting with design, applying for patents for ornamental and utility models and some related inventions. Although he filed for bankruptcy in
1933 due to bad management and economic pressures, Ferragamo nonetheless expanded his operation during the 1950 to a workforce of around 700 expert artisans that produced 350 pairs of hand-made shoes a day.
Ferragamo was always recognized as a visionary, and his designs ranged from the strikingly bizarre
objet d'art to the traditionally elegant, often serving as the main inspiration to other footwear designers of his time and beyond. Salvatore Ferragamo died in
1960 at the age of 62, but his name lives on as an international company, which has expanded its operations to include luxury shoes, bags, eyewear, silk accessories, watches, perfumes and a ready-to-wear clothing line. At his death his wife Wanda and later their six children (Fiamma, Giovanna, Fulvia, Ferruccio, Massimo and Leonardo) ran the Ferragamo company.
His most famous invention is arguably the "Cage Heel". Fiamma (Salvatore's eldest daughter prematurely died in 1998) inherited her father's inimitable talent and came up with the "Vara pumps" in 1978.
Family
- Wanda Ferragamo (Salvatore's wife): chair of the boards of directors of ‘Salvatore Ferragamo Italia S.p.A.’, of the Group holding company, ‘Ferragamo Finanziaria S.p.A.’ and of ‘Palazzo Feroni Finanziaria’, which controls the Ferragamo Group’s other businesses (Ungaro and Lungarno Alberghi S.p.A.).
- Ferruccio Ferragamo: chief executive officer of ‘Salvatore Ferragamo Italia S.p.A.’ and of the Group holding company, ‘Ferragamo Finanziaria S.p.A.’.
- Leonardo Ferragamo: chief executive officer of ‘Palazzo Feroni Finanziaria’ and chairman of ‘Lungarno Alberghi S.p.A.’. He is also on the board of various other Ferragamo companies.
- Massimo Ferragamo: chairman of ‘Ferragamo USA’, which controls the American market. He is also on the board of various other Ferragamo companies.
- Giovanna Gentile Ferragamo: vice-president of the Group holding company, ‘Ferragamo Finanziaria S.p.A.’ and a director of various other Ferragamo companies.
- Fulvia Visconti Ferragamo: vice-president of ‘Salvatore Ferragamo Italia S.p.A.’ and head of the accessories division (silk scarves, shawls, ties and bijoux). She is also a director of various other Ferragamo companies.
- James Ferragamo (one of Ferruccio Ferragamo’s twin sons): In charge of the women’s leather goods department.
- Diego Di San Giuliano (Fiamma di San Giuliano’s son): p.a. to the CEO.
- Angelica Visconti (Fulvia Ferragamo’s daughter): marketing analysis manager at Ferragamo USA.
The Salvatore Ferragamo Museum
The Salvatore Ferragamo Museum opened in
Florence in 1995. Located on the second floor of Palazzo Spini Feroni, the Museum extends over four rooms and comprises a collection of over ten thousand models of shoes created by Ferragamo over forty years, from the Twenties to his death in 1960. The Museum also has a small collection of period shoes (18th and 19th century), a collection of clothing from 1959 onwards, a collection of handbags from 1970, and a huge document archive.
Further Information
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